[E01]Now PlayingSeason One · on O for OMG · On Surprise & Magic

James BondExperience_

With
Adam Lawrence
Top Selling Co-Author of "This is Service Design Doing”
Full episode 23 min
Full Episode onSpotify·Apple·YouTube
Season One · on O for OMG · On Surprise & Magic
New episodes Wednesdays · Summer 2026

The Conversation_

Published · Wednesday, May 20, 2026

You are hooked throughout a James Bond Thriller, can we do the same for your customers and employees, assuming no competing brand will.

So often your customers want to tell a story, they want to be interesting to their friends, you are rarely giving them something tellable to brag with.

In this episode Adam tells us why this is super important booster of your experience and how can you achieve that.

If you acting like a movie director, and your employee and customer experiences being very dramatic and tellable is something that teases your self-image, this is a must-watch.

Chapters_

Jump to a moment. Each timestamp opens the video at that beat — for the listeners who want the spine of the conversation first.

Episode Shorts_

Bite-sized clips from the conversation — the moments worth replaying.

6 shorts from this episode
The Guest

Adam Lawrence_

Top Selling Co-Author of "This is Service Design Doing”, the co-initiator of the world's largest service design event; Global Service Jam, an Adjunct Professor for Service Design Thinking at IE Business School, Madrid and a Founding partner at WorkPlayExperience. As a theater actor, Adam is particularly specialized in using theatrical methods in designing experience with which we share a bit of you in this episode.

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